Department's Idea

We remain in step with the dynamic developments within the media industry. We are equipped with the latest technology and and a new address on the former EXPO site with the CeBit, the worlds’ biggest computer trade fair, nearby. Our innovative study programs are part of a network of national and international educational and research institutions in the immediate vicinity. Among these are the University of Applied Science and Arts, the World Wide Learning Lab of Lower Saxony and selected branches of study of the Hanover University of Music, Theatre and Media such as acting, jazz, rock and pop.

At the same time, we also retain that which is tried and true: namely the close relationship between scientific theory and the practical application thereof through the continual international exchange and joint education of media managers. Versatility remains our inspiration. Topics ranging from serious newscasts through trivial daily soaps and the classical newspaper business to the World Wide Web make up our research and study programs. The evaluation of statistics is as important as creative writing. We observe how the avant-garde are currently using the latest information technologies while keeping an eye on the public of the traditional mass media. The broad spectrum of occupational areas in which our graduates work confirms our aim of making our students fit for jobs in research, editing, advertising, program planning, PR, music management and many other fields. This is made possibly by the many lecturers and media companies who support the students throughout their studies at our Institute.

Keeping in line with the international standards, we offer Bachelor and Master programs since winter semester 2001/02.

We remain curious as to what new challenges are in store for us. The ever-developing media arena will undoubtedly keep us on our toes.

Prof. Dr. Beate Schneider

 

Last modified: 2020-02-13

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