Paula Memenga, M.A.

Vitae

  • 1992 born in Westerstede
  • 2012-2015 Apprenticeship as audiovisual media clerk at TVN MEDIA PROFESSIONALS GmbH, Hanover
  • 2015-2016 Production assistant at TVN CORPORATE MEDIA GmbH & Co. KG, Hanover
  • 2016-2021 Bachelor's degree in Communication Science and Master's degree in Health Communication at the University of Erfurt
  • 2018 Internship in the field of artist placement at Konzertdirektion Schmid, Hannover
  • 2018 Internship in the field of corporate communications at FleishmanHillard Germany GmbH, Frankfurt am Main
  • 2020 Internship in the field of infection protection and epidemiology at the Lower Saxony State Health Office, Hanover
  • 2021 Research Assistant in the COSMO project of the University of Erfurt
  • Since July 2021 Research Assistant at the Department of Journalism and Communication Research

Major teaching and research interests

  • Health communication (including acceptance and effects of digital information offerings; competencies in the context of online information behavior and media use)
  • Strategic communication

Activities

  • Member of the International Communication Association (ICA), the European Communication Research and Education Association (ECREA) and the German Society of Mass Communication (DGPuK)
  • Research Assistant in the third-party funded projects „DigiCare“, „Krebsprävention im Dialog“ (cancer information service) and „OnkoRiskNET“ (Medical University of Hanover)

Publications

2024

Link, E., Scheper, J. & Memenga, P. (2024). Would you mind sharing your opinion about the Covid-19 vaccination? Explaining opinion expression as a form of information sharing. European Journal of Health Communication, 5(1), 1-20. doi.org/10.47368/ejhc.2024.101

Luetke Lanfer, H., Reifegerste, D., Weber, W., Memenga, P., Baumann, E., Geulen, J., Klein, S., Müller, A., Hahne, A. & Weg-Remers, S. (2024). Digital clinical empathy in a live chat: multiple findings from a formative qualitative study and usability tests. BMC Health Services Research, 24, 314. doi.org/10.1186/s12913-024-10785-8

Memenga, P. & Link, E. (2024). Patients’ intentions to use a physician-provided digital health information service: Findings from an online survey with a stratified German sample. European Journal of Health Communication, 5(2), 1-22. doi.org/10.47368/ejhc.2024.201

2023

Link, E. & Memenga, P. (2023). Digitale, personalisierte Gesundheitsinformationsangebote von Ärzt*innen: Ergebnisse einer Befragung von Patient*innen und Ärzt*innen zu Akzeptanz und Anforderungen [Digital, personalized health information services from physicians: Results of a survey of patients and physicians on acceptance and requirements]. Bundesgesundheitsblatt - Gesundheitsforschung - Gesundheitsschutz, 66, 982-989. doi.org/10.1007/s00103-023-03750-z

Luetke Lanfer, H., Reifegerste, D., Berg, A., Memenga, P., Baumann, E., Weber, W., Geulen, J., Müller, A., Hahne, A. & Weg-Remers, S. (2023). Understanding trust determinants in a live chat service on familial cancer: Qualitative triangulation study with focus groups and interviews in Germany. Journal of Medical Internet Research, 25, e44707. doi.org/10.2196/44707

Memenga, P., Baumann, E., Luetke Lanfer, H., Reifegerste, D., Geulen, J., Weber, W., Hahne, A., Müller, A. & Weg-Remers, S. (2023). Intentions of patients with cancer and their relatives to use a live chat on familial cancer risk: Results from a cross-sectional web-based survey. Journal of Medical Internet Research, 25, e45198. doi.org/10.2196/45198

Memenga, P., Scheper, J. & Link, E. (2023). Informationsweitergabe zur COVID-19-Impfung: Quantitative Online-Befragung zu Akteuren, Inhalten, Quellen und Motiven [Information dissemination on COVID-19 vaccination: Quantitative online survey on actors, content, sources, and motives]. Bundesgesundheitsblatt – Gesundheitsforschung – Gesundheitsschutz, 66, 423-431. doi.org/10.1007/s00103-023-03677-5

2022

Memenga, P., Eitze, S., Shamsrizi, P., Addo, M. M. & Betsch, C. (2022). Debunking misinformation and communicating critical events in vaccine trials: Experimental evidence on vaccination intentions in SARS-CoV-2 pandemic. European Journal of Health Communication, 3(2), 64–96. doi.org/10.47368/ejhc.2022.204

Memenga, P., Posselt, J., Link, E. & Baumann, E. (2022). Kompetent und informierter?! Der Zusammenhang von (digitaler) Gesundheitskompetenz und Gesundheitsinformationshandeln [Competent and more informed?! The connection between (digital) health literacy and health information action]. In J. Vogelgesang, N. Ströbele-Benschop, M. Schäfer & D. Reifegerste (Eds.), Gesundheitskommunikation in Zeiten der COVID-19-Pandemie: Beiträge zur Jahrestagung der Fachgruppe Gesundheitskommunikation 2021 [Health communication in times of the COVID-19 pandemic: Contributions to the Annual Meeting of the Division of Health Communication 2021] (pp. 1-11). doi.org/10.21241/ssoar.84522

Tecklenburg, J., Vajen, B., Morlot, S., Anders, P., Memenga, P., Link, E., Baumann, E., Wölffling, S., Schröck, E., Bergmann, A. K. & Schlegelberger, B. (2022). OnkoRiskNET: a multicenter, interdisciplinary, telemedicine-based model to improve care for patients with a genetic tumor risk syndrome. BMC Health Services Research, 22, 805. doi.org/10.1186/s12913-022-08172-2

2021

Betsch, C., Sprengholz, P., Siegers, R., Eitze, S., Korn, L., Goldhahn, L., Schmitz, J., Giesler, P., Knauer, G. & Jenny, M. (2021). Empirical evidence to understand the human factor for effective rapid testing against SARS-CoV2. PNAS, 118(32) e2107179118. doi.org/10.1073/pnas.2107179118

Papers

2024

Vajen, B., Memenga, P., Tecklenburg, J., Scholz, C., Anders, P., Winterfeld, S., Schlegelberger, B., Bergmann, A. K., Baumann, E., Morlot, S. & Landgraf, C. (2024, June). Evaluation of a self-test to screen for tumor risk syndromes revealed a good comprehensibility for laypersons and a high positive predictive value. Poster presented at the ESHG, June 1-4, 2024, Berlin.

Gscheidle, S., Arnold, M., Vajen, B., Scholz, C., Landgraf, C., Anders, P., Winterfeld, S., Memenga, P., Baumann, E., Wölffling, S., Böthig, J., Schröck, E., Schlegelberger, B., Tecklenburg, J. & Bergmann, A. K. (2024, March). Wie kann die humangenetische Beratung durch Telemedizin besser organisiert werden? Eine Analyse des Zeiteinsatzes in der humangenetischen Beratung innerhalb des OnkoRiskNET-Projekts [How can human genetic counseling be better organized through telemedicine? An analysis of the use of time in human genetic counseling within the OnkoRiskNET project]. Paper presented at the 16th Annual Conference of the dggö, March 4-5, 2024, Halle (Saale).

Tecklenburg, J., Vajen, B., Scholz, C., Landgraf, C., Memenga, P., Baumann, E., Wölffling, S., Böthig, J., Schröck, E., Dubois, C., Gscheidle, S., Bergmann, A. K. & Schlegelberger, B. (2024, February). OnkoRiskNET: A multicenter, interdisciplinary, telemedicine-based model to improve care for patients with a genetic tumor risk syndrome. Poster presented at the 36th German Cancer Congress (DKK), February 21-24, 2024, Berlin.

2023

Luetke Lanfer, H., Reifegerste, D., Weber, W., Memenga, P., Baumann, E., Geulen, J., Klein, S., Hahne, A., Müller, A., Weg-Remers, S. (2023, November). Empathy in flux: Understanding empathetic communication in a cancer live chat. Paper presented at the European Conference on Health Communication (ECHC), November 15-17, 2023, Klagenfurt, Austria.

Memenga, P., Baumann, E., Link, E., Luetke Lanfer, H., Reifegerste, D., Weber, W., Geulen, J., Hahne, A., Müller, A. & Weg-Remers, S. (2023, November). Understanding cancer information repertoires of patients and relatives. Short paper presented at the European Conference on Health Communication (ECHC), November 15-17, 2023, Klagenfurt, Austria.

Memenga, P. & Link, E. (November, 2023). Supporting patients’ self-determination through physicians’ provision of a digital health information service. Short paper presented at the European Conference on Health Communication (ECHC), November 15-17, 2023, Klagenfurt, Austria.

Memenga, P. & Link, E. (2023, May). Rethinking physician-patient communication: Physicians’ acceptance of a digital health information service. Paper presented at the 73rd Annual Conference of the International Communication Association (ICA), May 25-29, 2023, Toronto, Canada.

2022

Link, E. & Memenga, P. (2022, November). Auf dem Weg zur digitalen Transformation der ärztlichen Informationsbereitstellung: Förderung der Selbstverantwortung von Patient*innen durch digitale Informationsangebote [On the way to digital transformation of medical information availability: Promoting patient self-responsibility through digital information services]. Paper presented at the 7th Annual Conference of the German Society of Mass Communication’s Expert Group Health Communication, November 16-18, 2022, Bielefeld.

Memenga, P., Baumann, E., Lütke Lanfer, H., Reifegerste, D., Geulen, J., Weber, W., Hahne, A., Müller, A. & Weg-Remers, S. (2022, November). Krebsprävention im Dialog – Prädiktoren der Nutzungsintention eines Live-Chats zur risikoadaptierten Krebsprävention und -früherkennung [Cancer prevention in dialogue - Predictors of intention to use a live chat for risk-adapted cancer prevention and early diagnosis]. Paper presented at the 7th Annual Conference of the German Society of Mass Communication’s Expert Group Health Communication, November 16-18, 2022, Bielefeld.

Lütke Lanfer, H., Reifegerste, D., Memenga, P., Baumann, E., Geulen, J., Weber, W., Weg-Remers, S., Hahne, A. & Müller, A. (2022, October). In dialogue about cancer prevention: Introducing a project on developing a live chat on familial cancer risk. Paper presented at the 3rd International Conference on Cancer Prevention (CCP), October 26-27, 2022, Heidelberg.

Memenga, P. & Link, E. (2022, October). Predictors of patients’ intentions to use a physician-provided digital health information service: Extending the UTAUT2 by informational social norms and eHealth literacy. Paper presented at the 9th European Communication Conference (ECREA), October 19-22, 2022, Aarhus, Denmark.

Scheper, J., Link, E. & Giesler, P. (2022, May). Would you mind sharing your opinion about the COVID-19 vaccination? Explaining opinion expression as form of information sharing. Paper presented at the 72nd Annual Conference of the International Communication Association (ICA), May 26-30, 2022, Paris, France.

2021

Giesler, P., Eitze, S., Shamsrizi, P., Addo, M.M. & Betsch, C. (2021, November). Guter Impfstoff - schlechte Kommunikation: Der Einfluss von unerwünschten Vorfällen bei AstraZeneca-Impfstudien auf das Vertrauen, die Impfbereitschaft und die Teilnahmebereitschaft [Good vaccine - poor communication: The impact of adverse events in AstraZeneca vaccination trials on trust, vaccination readiness, and willingness to participate]. Paper presented at the 6th Annual Conference of the German Society of Mass Communication’s Expert Group Health Communication, November 17-19, 2021, Hohenheim [digitally].

Posselt, J., Giesler, P., Link, E. & Baumann, E. (2021, November). Kompetent und informierter?! Das Zusammenwirken von (digitaler) Gesundheitskompetenz und Gesundheitsinformationshandeln [Competent and more informed?! The interaction of (digital) health literacy and health information action]. Paper presented at the 6th Annual Conference of the German Society of Mass Communication’s Expert Group Health Communication, November 17-19, 2021, Hohenheim [digitally].

 

Contact

Paula Memenga, M.A.
Telephone: 0511-3100-488
Room: 2E.4.42

Last modified: 2024-06-26

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