Paula Memenga, M.A.

Vitae

  • 1992 born in Westerstede
  • 2012-2015 Apprenticeship as audiovisual media clerk at TVN MEDIA PROFESSIONALS GmbH, Hanover
  • 2015-2016 Production assistant at TVN CORPORATE MEDIA GmbH & Co. KG, Hanover
  • 2016-2021 Bachelor's degree in Communication Science and Master's degree in Health Communication at the University of Erfurt
  • 2018 Internship in the field of artist placement at Konzertdirektion Schmid, Hannover
  • 2018 Internship in the field of corporate communications at FleishmanHillard Germany GmbH, Frankfurt am Main
  • 2020 Internship in the field of infection protection and epidemiology at the Lower Saxony State Health Office, Hanover
  • 2021 Research Assistant in the COSMO project of the University of Erfurt
  • Since July 2021 Research Assistant at the Department of Journalism and Communication Research

Major teaching and research interests

  • Health communication
  • Digital health information and dialogue offerings
  • Vaccination communication and determinants of vaccination decision

Activities

  • Research Associate in externally funded project "Caring for patients during and beyond the corona crisis: The need for digital transformation of health information provision to acutely and chronically ill patients" (DigiCare)
  • Research Associate in externally funded project "Cancer prevention in dialogue"
  • Research Associate in externally funded project "OnkoRiskNET"

Publications

2022

Memenga, P., Eitze, S., Shamsrizi, P., Addo, M. M. & Betsch, C. (2022). Debunking misinformation and communicating critical events in vaccine trials: Experimental evidence on vaccination intentions in SARS-CoV-2 pandemic. European Journal of Health Communication, 3(2), 64–96. doi.org/10.47368/ejhc.2022.204

Tecklenburg, J., Vajen, B., Morlot, S., Anders, P., Memenga, P., Link, E., Baumann, E., Wölffling, S., Schröck, E., Bergmann, A. K. & Schlegelberger, B. (2022). OnkoRiskNET: a multicenter, interdisciplinary, telemedicine-based model to improve care for patients with a genetic tumor risk syndrome. BMC Health Services Research, 22, 805. doi.org/10.1186/s12913-022-08172-2

2021

Betsch, C., Sprengholz, P., Siegers, R., Eitze, S., Korn, L., Goldhahn, L., Schmitz, J., Giesler, P., Knauer, G. & Jenny, M. (2021). Empirical evidence to understand the human factor for effective rapid testing against SARS-CoV2. PNAS, 118(32) e2107179118. doi.org/10.1073/pnas.2107179118

Papers

2022

Link, E. & Memenga, P. (2022, November). Auf dem Weg zur digitalen Transformation der ärztlichen Informationsbereitstellung: Förderung der Selbstverantwortung von Patient*innen durch digitale Informationsangebote [On the way to digital transformation of medical information availability: Promoting patient self-responsibility through digital information services]. Paper presented at the 7th Annual Conference of the German Society of Mass Communication’s Expert Group Health Communication, November 16-18, 2022, Bielefeld.

Memenga, P., Baumann, E., Lütke Lanfer, H., Reifegerste, D., Geulen, J., Weber, W., Hahne, A., Müller, A. & Weg-Remers, S. (2022, November). Krebsprävention im Dialog – Prädiktoren der Nutzungsintention eines Live-Chats zur risikoadaptierten Krebsprävention und -früherkennung [Cancer prevention in dialogue - Predictors of intention to use a live chat for risk-adapted cancer prevention and early diagnosis]. Paper presented at the 7th Annual Conference of the German Society of Mass Communication’s Expert Group Health Communication, November 16-18, 2022, Bielefeld.

Lütke Lanfer, H., Reifegerste, D., Memenga, P., Baumann, E., Geulen, J., Weber, W., Weg-Remers, S., Hahne, A. & Müller, A. (2022, October). In dialogue about cancer prevention: Introducing a project on developing a live chat on familial cancer risk. Paper presented at the 3rd International Conference on Cancer Prevention (CCP), October 26-27, 2022, Heidelberg.

Memenga, P. & Link, E. (2022, October). Predictors of patients’ intentions to use a physician-provided digital health information service: Extending the UTAUT2 by informational social norms and eHealth literacy. Paper presented at the 9th European Communication Conference (ECREA), October 19-22, 2022, Aarhus, Denmark.

Scheper, J., Link, E. & Giesler, P. (2022, May). Would you mind sharing your opinion about the COVID-19 vaccination? Explaining opinion expression as form of information sharing. Paper presented at the 72nd Annual Conference of the International Communication Association (ICA), May 26-30, 2022, Paris, France.

2021

Giesler, P., Eitze, S., Shamsrizi, P., Addo, M.M. & Betsch, C. (2021, November). Guter Impfstoff - schlechte Kommunikation: Der Einfluss von unerwünschten Vorfällen bei AstraZeneca-Impfstudien auf das Vertrauen, die Impfbereitschaft und die Teilnahmebereitschaft [Good vaccine - poor communication: The impact of adverse events in AstraZeneca vaccination trials on trust, vaccination readiness, and willingness to participate]. Paper presented at the 6th Annual Conference of the German Society of Mass Communication’s Expert Group Health Communication, November 17-19, 2021, Hohenheim [digitally].

Posselt, J., Giesler, P., Link, E. & Baumann, E. (2021, November). Kompetent und informierter?! Das Zusammenwirken von (digitaler) Gesundheitskompetenz und Gesundheitsinformationshandeln [Competent and more informed?! The interaction of (digital) health literacy and health information action]. Paper presented at the 6th Annual Conference of the German Society of Mass Communication’s Expert Group Health Communication, November 17-19, 2021, Hohenheim [digitally].

 

Contact

Paula Memenga, M.A.
Telephone: 0511-3100-488

Last modified: 2022-11-25

To top