Nico Spreen, M.A.

Vitae

Born 1995 in Osnabrück
2014-2018 Bachelor studies in Media Management at the Department of Journalism and Communication Research, Hanover
2015 Freelancer at INVISIO Hanover
2016-2022 Assistant at Trump & Wedemeyer Attorneys at Law & Mediator
2017 Internship in the field of corporate publishing and film production at TVN Corporate Media GmbH & Co. KG
2017 Internship in the field of corporate communications at MADSACK Mediengruppe
2018-2022 Master studies in Communication and Media Research at the Department of Journalism and Communication Research, Hanover
2020 Visiting Scholar at the College of Communication & Information at Florida State University (FSU), Tallahassee, FL
2020-2021 Student Assistant/tutorial for the seminar Introduction Into Communication Research and Working Scientifically at the Department of Journalism and Communication Research, Hanover
2021 Student Assistant at the Hanover Center for Health Communication (Department of Journalism and Communication Research, Hanover) as well as in the peer coaching of new master's students
Since February 2022 Research Assistant and Doctoral Student at the Department of Journalism and Communication Research, Hanover

Major teaching and research interests

Political communication, especially political information behavior, public & public opinion, electoral research
Science communication
Environmental communication
Reception and effects research

Activities

Member of the alumni organization KommunikationsKultur e.V. (KKeV)

Publications

2024

Freytag, A., Possler, D., Spreen, N., Raney, A. & Klimmt, C. (2024). Explaining the rich entertainment appeal of nature documentaries and its conflicting motivational consequences. Mass Communication and Society. doi.org/10.1080/15205436.2024.2415987

Klimmt, C. & Spreen, N. (2024). Bettering biotech foods’ foul flavor: An experiment on correcting citizens’ misconceptions about genetic modification. Science Communication. doi.org/10.1177/10755470241308532

Spreen, N. & Klimmt, C. (2024). Misconceptions still drive citizens’ scepticism towards biotechnologically produced food. Bulletin of Science, Technology & Society, 44 (1-2), 33-43. doi.org/10.1177/02704676241258060

Papers

2025

Leuppert, R., Scheper, J. & Spreen, N. (2025, June 12-16). How recipients compose their news sources online: Utilizing tracking data to investigate digital news repertoires. Paper presented at the 75th Annual Conference of the International Communication Association (ICA), Denver, Colorado, USA.

Spreen, N. & Klimmt C. (2025, June 12-16). What exactly do biotech skeptics oppose? Disentangling citizens’ concerns about genetic modification technology and distrust of large (biotech) corporations. Paper presented at the 75th Annual Conference of the International Communication Association (ICA), Denver, Colorado, USA.

Leuppert, R., Weinmann, C., Spreen, N., Huber, H. & Schäfer, M. (2025, February 26-28). KI-generierte Wahlplakate: Effizientes Wahlkampfmittel oder Risiko für das Parteivertrauen? Eine Untersuchung des KI-Erkennens bei Wahlplakaten, der Effekte auf die Wahlplakatbewertung und das Parteivertrauen sowie der KI-Literacy-Determinanten [AI-generated election posters: Efficient campaign tool or risk regarding party trust? An investigation of AI recognition in election posters, the effects on election poster evaluation and party trust as well as AI literacy determinants]. Paper presented at the joint Annual Conference of the Expert Groups "Communication and Politics" (German Society of Mass Communication (DGPuK)), "AK Politics and Communication" (German Political Science Association (DVPW)) and "Political Communication" (Swiss Society for Communication and Media Science (SGKM)), Innsbruck, Austria.

Spreen, N. & Leuppert, R. (2025, February). Migration als Bedrohung? Ein Experiment zur Korrektur von Fehlwahrnehmungen über Zuwanderung [Migration as a threat? An experiment to correct misperceptions about immigration]. Paper presented at the joint Annual Conference of the Expert Groups "Communication and Politics" (German Society of Mass Communication (DGPuK)), "AK Politics and Communication" (German Political Science Association (DVPW)) and "Political Communication" (Swiss Society for Communication and Media Science (SGKM)), Innsbruck, Austria.

2024

Spreen, N. & Klimmt, C. (2024, May). Consumers' misperception of genetically modified food is driven by current nutrition lifestyle. Paper presented at the Regional Conference “Food and Communication” of the International Communication Association (ICA), May 23-24, 2024, Dijon, France.

Leuppert, R., Spreen, N., Scheper, J. & Link, E. (2024, February). Die Komplexität multimedialer Nachrichtennutzung - eine Mehrmethodenstudie zur Identifizierung digitaler Nachrichtennutzungsrepertoires und ihrer personen- und situationsbezogenen Determinanten [The complexity of multimedia news usage - a multi-method study to identify digital news usage repertoires and their personal and situational determinants]. Paper presented at the joint Annual Conference of the DGPuK's "Communication and Politics" section and the SGKM's "Political Communication" section, February 7-9, 2024, Bern, Switzerland.

2023

Spreen, N., Scheper, J. & Leuppert, R. (2023, June). Zwischen Zerstörung, Hoffnung und Diplomatie – Eine Analyse der Themen in der Spiegel-Berichterstattung zum Ukraine-Krieg im Zeitverlauf [Between destruction, hope and diplomacy - An analysis of the topics in Spiegel's Coverage of the Ukraine war over time]. Paper presented at the joint Annual Conference of the DGPuK's “Communication and Politics” section, the DVPW's “Politics and Communication” working group, and the SGKM's “Political Communication” section, June 28-30, 2023, Düsseldorf.

Spreen, N. & Klimmt, C. (2023, May). Myth-busting as a strategy in science communication: Correcting citizens’ misperceptions of biotechnologically produced food. Paper presented at the 73rd Annual Conference of the International Communication Association (ICA), May 25-29, 2023, Toronto, Canada.

Spreen, N., Link, E. & Dittrich, A. (2023, May). An emotion-centered perspective on intentional news avoidance about the Covid-19 vaccination: A quantitative, explorative analysis of a stratified German sample. Paper presented at the Pre-Conference “News avoidance, resistance, and related audience practices: definitions, predictors, and consequences” of the 73rd Annual Conference of the International Communication Association (ICA), May 25, 2023, Toronto, Canada.

Spreen, N. & Klimmt, C. (2023, April). Busting myths of biotech: An experiment on countering consumers misperceptions of genetically modified Food. Paper presented at the Conference “Public Communication of Science & Technology” (PCST 2023), April 11-14, 2023, Rotterdam, The Netherlands.

2022

Spreen, N., Link, E. & Scherer, H. (2022, October). Turning to information about populism – Applying the Theory of Motivated Information Management to political information seeking. Paper presented at the 9th European Communication Conference (ECREA), October 19-22, 2022, Aarhus, Denmark.

Freytag, A., Possler, D., Spreen, N., Raney, A. A. & Klimmt, C. (2022, May). Explaining the rich entertainment appeal of nature documentaries and its (partially) pro-environmental consequences. Paper presented at the 72nd Annual Conference of the International Communication Association (ICA), May 26-30, 2022, Paris, France.

2020

Freytag, A., Klimmt, C., Possler, D., Spreen, N. & Goslar, J. (2020, January). Naturetainment: Hedonisches und eudaimonisches Unterhaltungserleben von Naturdokumentationen als medial-simulierte Naturerfahrung [Naturetainment: Hedonic and eudaimonic entertainment experience of nature documentaries as media-simulated nature experience]. Paper presented at the Annual Conference of the German Society of Mass Communication's Expert Group Reception and Effects Research, January 24, Würzburg.

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